Thursday 27 May 2010

No Eurovision in the UK charts?

One measure of the success of Eurovision entries, and the contest as a whole, is how many entries end up in countries’ own official charts, tracking how many people actually bought the entries after the contest. Yesterday it was mentioned that several entries had already gone on to the iTunes charts of some countries, like Sweden and Ireland. I decided to have a look and see if any of Tuesday’s competitors had hit the UK iTunes chart.

The answer was, effectively, no. The only one that did was Iceland, right near the bottom. Wondering why, I went to the album page, and got my answer. About ten of the songs are listed as ‘album only’. This means that you cannot purchase them separately, you only get them when buying the whole album. The same is true on Amazon.

Unfortunately (though presumably by design), this affects several of the favourites, and some of those more likely to chart in the UK – Belgium, Germany, Sweden, Azerbaijan, even the UK. Some of these may well be available elsewhere on download sites, but some aren’t, and even if they are, people are unlikely to go delving further. This happened last year too, but with fewer of the favourites involved.

The entire point of digital music purchasing is that it allows consumers to cherry pick what they want to buy, and with ease. If it’s complicated, they just won’t bother. And people are unlikely to want to buy the whole album too. It’s really frustrating to see how Eurovision is, yet again, falling behind the trends of the modern world, and showing itself as a dinosaur, out of touch with modern music, in more ways than one.

I’m not holding my breath at all of there being several hits in the UK charts from this year’s contest. And that’s a shame, because it can happen, as seen by Rybak and Yohanna making it last year, and because entries charting can add a bit of credibility to a contest sometimes sorely lacking it. But if the organisers and the distributors cannot get simple things like this right, it’s not surprising.

Thursday 4 March 2010

Some thoughts on Melodifestivalen 2010

I’ve been thinking a lot about MF this year, more than other years, so I figured I may as well write those thoughts down in a blog. For those who don’t know, Melodifestivalen is the Swedish festival, held over a period of six weeks, which eventually selects their Eurovision representative.

There’ve been a couple of big changes this year. The first is a shift (probably conscious) away from the schlager entries to a greater variety of genres and styles, debatably more relevant to the general music scene. Whether the entries themselves are better or not is a matter of personal taste.

What has resulted is quite a variety of qualifiers to the final. Of the eight entries there already, only one could really be described as the kind of schlager that normally dominates this contest (Eric Saade's Manboy), with one other skirting the boundaries, being closer to the more old-fashioned dansband-schlager type of music (Timoteij's Kom), which would nevertheless be a different kind of winner for Sweden. The question is: does this mean more of a chance for Sweden to finally choose something different as its winner? Statistically, it does, but some have argued in previous years that if there were just one schlager to choose from, the voters that would normally be split between those entries will all gravitate towards one.

Then there is the change in the announcements of the qualifiers from the semi-finals. In a break from tradition, this year we know which of the two qualifiers won the first round of voting each time. Some might consider that the winner would definitely come from these four (which are Salem Al Fakir's Keep On Walking, Anna Bergendahl's This Is My Life and the aforementioned Kom and Manboy). Will fans of these songs realise they have a big chance of winning, and vote for them more vehemently? Or will they relax, feeling that they’re already popular and their vote isn’t needed? And will fans of the songs and artists who qualified in second place not bother voting, because they feel their favourite cannot win, or will they vote more, knowing their favourite is in greater need of their votes? It’s a difficult question to call, and it will be interesting to see if any conclusions can be drawn from the televoting results next Saturday.

The final change that’s been made is on the juries. Instead of eleven juries based in cities around Sweden, there will be just five of these, with the remaining six calling in their votes from around Europe. It’s hard to predict what difference this will make (if any), but it will be interesting to see if they differ from their Swedish counterparts – and especially the reaction if they happen to swing the result away from the Swedish choice!

It remains to be seen, then, whether these changes will result in Sweden choosing something different and fresh as its Melodifestivalen winner (and Eurovision entrant). One thing that is clear is that the contest definitely feels different this year, and is fresher and more varied. Personally I like this change (though not necessarily all of the songs), though I know many, suffering from schlager withdrawal, would disagree with this. My personal prediction is that Eric Saade will win the final, which would really disappoint me after all the potential of several of the other finalists (though the blow would be softened somewhat by the winnings from the bet I’ve put on him). Regardless, I’m really looking forward to the final!